Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
|
Your cart is empty |
|||
Showing 1 - 2 of 2 matches in All Departments
Hardbound. This volume provides a selection of the top papers that were presented at an international conference held in Cesme, Turkey in May 1998.
This practical guide leads you through all the issues you will face in developing new marketing opportunities in foreign markets. From initiating a project, to sampling and analyzing data, to taking advantage of your knowledge by approaching the market; this book is your guide to understanding and overcoming the most pressing issues that international marketers face.This book is a guide to understanding how to develop new marketing opportunities abroad; one of the most demanding yet rewarding economic activities. It is a comprehensive, yet easily understood, treatment of the research issues that you face when contemplating foreign market entry. It takes you from the initial step of initiating an international research project all the way through sampling and analyzing data and making your first moves.
|
You may like...
Electrifying Mobility - Realising a…
Graham Parkhurst, William Clayton
Hardcover
R3,152
Discovery Miles 31 520
Living While Black - The Essential Guide…
Guilaine Kinouani
Paperback
Handbook on European Union Climate…
Tim Rayner, Kacper Szulecki, …
Hardcover
R5,950
Discovery Miles 59 500
|